You can have a maximum of 15 (tags that is), and these tags should relate to your book, but here's a website that explains it a lot better than I ever could: http://bit.ly/eELton - Good job Mrs Kennedy who doesn't even know I'm directing traffic her way! Now, you might think that's an end to it - tagged, done, finished, caput, terminus! Well, Grasshopper, (Do you remember that TV series from 1967 called Kung Fu with David Carridine in? I loved that, but... let's not start veering off into the uncharted territory of my memories). I can tell you that is not an end to it, not by any stretch of the imagination (and let's face it, Grasshopper, you have a bucketful of imagination). I hope you're sitting comfortably, because this tale could meander down smoggy lanes and stretch late into the night? Amazon.com seems to be reasonably stable, but Amazon.co.uk is really flakey. Sometimes the tags are there, and sometimes they're not. (When they're there they're very very good, but when they're not they're very very bad - sorry couldn't resist!)
"No, Master," you say to me. "What lesson will you learn me today?" (He used to talk like that, you know - with a high-pitched voice that I can't quite master anymore). I've written 6 books about serial killers (and a number of others about other stuff as well - Link here: http://bit.ly/gcNL94), and I've put 'serial killer' as a tag on each one of them. Go on, Grasshopper, guess what happens when I type that tag in the search box? "This is a trick question isn't it, Master?"
Exactly! I rest my case, Grasshopper! Now, you may not be the most colouful marble in the marble bag, but if someone can tell you how a reader finds my book I'd be happy to let them download a free copy of any one of my titles - Ha, easy money!
Readers may like to (play on words there if you were reading so fast you didn't notice - slow down, Grasshopper) comment on whether anybody takes any notice of this 'Like' button - No Grasshopper, I'm not giving away anymore damned books - I mean, they're already 75p/99c (+VAT/Tax, handling charge, wireless fee, production manager's cut, lighting boy's wedge, or whatever). If that isn't a bargain I don't know what is. "A future blog, Master?" - Damned right, Grasshopper!
"Are you still talking about reviews, Master?" Forgive me, Grasshopper, an old man's memories sometimes impinge on everyday life. So, that pesky reader - who downloaded your book for a bargain 75p/99c and read it twice because they couldn't believe anybody wrote so beautifully - is in mid-utterance telling you how the characters are multi-dimensional, believable, and utterly compelling. How they were sat on the edge of their seats, biting nails that had long since withered away - essentially, they were rooting for the protagonist and his Moll (Is anybody actually called that anymore? I remember watching Bonnie & Clyde - watch the brilliant ending with Warren Beaty and Faye Dunaway...)
"Don't wander off again, Master." I'd give you a clip round the ear if I was still allowed to do that, Grasshopper. So, reviews - two quick points because you've got your initiation ceremony soon - where you walk on red hot coals and pick up a burning cauldron with your bare arms - Remember, pain is all in the mind! "Thank you..." Stop interrupting me, Grasshopper. The first point is, can we believe the number and content of reviews? Well, let's say there are 25 x 5* reviews, which is what you expected anyway, but hold on... I've heard that all 25 of those reviews were written by family and friends. "Surely not, Master?" Yes, I can see the shock chiselled on your innocent boyish face, Grasshopper. Who would do such a thing? Unfortunately, readers (who have had the good fortune to stumble upon your book) don't like books that ain't got at least five reviews. Here are two links: Amazon.com and Amazon.co.uk - Scroll down the list of my books (yes, I know it appears to the unwashed (or should that be untrained?) eye as if I'm shamelesslessy plugging my own books, but there's a valuable lesson to be learned here, Grasshopper).
The second point, is that... Oh yes, where are the reviews? Those pesky readers buy your book, read it in one sitting thrilled at the wonderful... Anyway, why don't they post reviews? Don't they understand that part of their reader responsibility when they hand over the extortionate amount of 75p/99c is to write and post a review on Amazon, Smashwords, Goodreads, Barns & Noble, Diesel... Is it idleness? A laissaiz faire attitude - init? Or, does it go deeper than that? "What do you think the answer is, Master?" The fullness of time, Grasshopper, the fullness of time...